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Email is ideally suited to lead generation. Why? And how does lead generation with email work? We'll tell you in this blog.

Your database always contains customers who have been inactive for a long time. With a reactivation campaign, you get them back. We tell you all about it!

Do you have a webshop and are looking for a (Dutch) alternative to Mailchimp? Read on!

Email marketing: what is it? How does it pay off, what does it cost and how do you get started with email marketing? You can read the answers to these questions (and more!) here.

Learn all about retention marketing? We'll give you the 5 best strategies that will help you retain your customers and thus keep them coming back.

Are you getting started with email marketing? These 10 email campaigns should not be missing from your email automation. Read on soon!

Protecting your data is important. Protecting data goes far beyond just being AVG proof. Read all about email marketing and data security.

We tell you how to get the most out of your email marketing automation thanks to Cialdini's 7 principles of influence.

Who are your best customers? Which customers have you lost? The RFM analysis provides answers to all these questions. Here's how to conduct it!